At Subreddit Signals, we live and breathe Reddit. But sometimes, even we’re surprised at just how powerful a single well-placed comment can be.
In this post, we’re breaking down 5 real Reddit comments that each led to $500 or more in sales—and what you can learn from them.
These aren’t magic tricks or spammy links. Just smart, authentic contributions that hit the right audience at the right time.
π¬ 1. The Honest Answer in r/SaaS
Subreddit: r/SaaS
Context: A founder asked, “How do you find customers without paid ads?”
Comment:
"Honestly, we built our first 20 customers just by being active on Reddit. I’d search for threads where people complained about a problem we solved and just left a helpful comment—not even pitching at first."
Eventually, I’d link to our tool in follow-ups if it made sense. Subtle always beats salesy.
Why It Worked:
It told a story. No links in the first reply. It built curiosity. The user ended up getting 11 DMs—3 converted, totaling $1,650 in new MRR.
Lesson: Be helpful first. Let your solution come up naturally.
π¬ 2. The “I Built This for Me” Comment in r/Freelance
Subreddit: r/Freelance
Context: A freelancer asked how to keep track of unpaid invoices.
Comment:
“I actually built a small tool for this because I kept getting burned too. It’s free to try—I just wanted something that would nudge late clients without sounding aggressive.”
Why It Worked:
It didn’t sound like a pitch. It sounded like relatable pain, followed by a solution others wished existed. 1 link → 300+ clicks → 12 signups → 2 agency plan upgrades.
Revenue: Over $900 ARR in 3 weeks.
π¬ 3. The Casual Mention in r/Frugal
Subreddit: r/Frugal
Context: Someone was comparing budgeting apps and complaining about subscriptions.
Comment:
“Same here—I couldn’t find a free one that didn’t suck, so I started using [product]. It's not flashy, but it keeps me on track without stealing my data.”
Why It Worked:
The tone matched the subreddit perfectly—low-key, no pushy CTA, just an authentic recommendation. Even the mention of “not flashy” resonated with the frugal crowd.
Revenue: $600+ from a wave of 1-month trials → 4 annual upgrades.
π¬ 4. The “Supportive Expert” in r/Entrepreneur
Subreddit: r/Entrepreneur
Context: A user asked, “Is Reddit worth using for B2B marketing?”
Comment:
“It depends on your niche, but absolutely. I generated $2K+ in sales last quarter just commenting on threads like this and answering questions.
Pro tip: Don’t post links. Just be helpful. Reddit rewards real humans.”
Why It Worked:
It positioned the commenter as a peer with experience, not a brand. That led to trust and 3 high-quality leads DMing for consulting + product demo.
Revenue: $1,200 in service sales + 1 recurring SaaS signup = over $500 in MRR.
π¬ 5. The “Build in Public” Moment in r/SideProject
Subreddit: r/SideProject
Context: A weekend builder shared a rough prototype.
Comment:
“This is sick. I did something similar last year and ended up turning it into a real product. Here’s what I learned (thread)...”
[Follow-up reply included product link, launch lessons, and free code snippet]
Why It Worked:
It built trust before the link was even dropped. Then it gave away value for free. This brought in 80+ upvotes, 1k+ profile views, and a traffic spike.
Revenue: $550 in sales that week from new visitors.
π‘ Final Thoughts
Reddit isn’t about shouting the loudest—it’s about listening, being helpful, and knowing when to mention your product.
Each of these $500+ sales didn’t come from flashy pitches…
They came from authenticity.
Want help finding these kinds of opportunities for your business?
π That’s where we come in.
π Use Subreddit Signals to Find High-Intent Leads on Reddit
We scan Reddit 24/7 to uncover the conversations your product belongs in.
No spam. Just signals.
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